Cheryl Lawrence McDaniel

Cheryl Lawrence McDaniel

Direct Success Inc.

Bio

Driven entrepreneur, Cheryl founded Direct Success in 1995 with a passion for exceptional customer service and quality. The company has grown from a basement operation to a 66,000 sq ft headquarters in New Jersey, housing a call center, pharmacy, and fulfillment center. Cheryl's leadership fosters high-performing teams that identify customer needs, develop winning strategies, and deliver impactful solutions across the healthcare industry.